LoopChat vs Zoko: an honest comparison for Indian Shopify stores (2026)

Zoko and LoopChat are both WhatsApp-first tools for Shopify stores, so the choice comes down to details: how each charges, which channels you need, and how much your team relies on in-chat shopping versus a shared inbox with AI replies. As of October 2026, Zoko prices in US dollars per month with a per-conversation markup on its entry plan and paid add-ons for extra flows and AI bots, while LoopChat prices its plans in rupees, with AI agents, Instagram and flows on selected plans (see pricing). Below is a fair, side-by-side look based on each company's official pages.

The short answer

If in-chat shopping from your Shopify catalogue is central to how you sell, and you like starting on a monthly plan and adding pieces as you grow, Zoko is a strong, well-established option. If you want WhatsApp, Instagram and web chat in one inbox, AI replies in Hindi and Hinglish, a built-in CRM and rupee pricing with flows included on selected plans rather than as add-ons, LoopChat is likely the better match. Your reason for looking is the best guide, and our roundup of Shopify automation tools for 2026 shows where both sit in a wider stack.

What Zoko offers

Zoko positions itself as a full WhatsApp solution for Shopify stores. As of October 2026, its official site and Shopify App Store listing describe:

• Shopify catalogue on WhatsApp, so customers can browse and buy inside the chat.
• Broadcasts to customer segments, plus click-to-WhatsApp ads and pop-ups.
• Abandoned cart recovery and automated post-purchase messages.
• COD confirmation and help converting COD orders to prepaid.
• A multi-agent shared inbox with calls, voice notes and live translation.
• AI agents called Guru (FAQs), Wismo (order tracking) and Sello (taking orders), sold as add-ons.
• Instagram as a paid channel add-on, a website chat widget on all plans, reorder and retention flows, and integrations including Instagram, Judge.me and Facebook Messenger.

Who Zoko is a good fit for

Zoko is a good fit for Shopify stores that want customers to shop from the catalogue inside WhatsApp without being redirected, which can feel natural for, say, a phone accessories brand whose buyers ask "is this in black?" and want to order on the spot. Its entry plan includes unlimited agents, which is generous for a growing support team, and its modular add-ons let you pay only for the AI bots or extra flows you actually use. Live translation in the inbox is also handy for brands selling across regions.

Why some stores compare alternatives

Based only on what Zoko publishes as of October 2026:

• Currency and billing. Prices are in US dollars, billed monthly or yearly. For an Indian business budgeting in rupees, the effective cost moves with the exchange rate.
• Usage fees on the entry plan. Starter carries a $0.015 markup per conversation, on top of Meta's own charges. Higher plans include a no-markup allowance first.
• Add-ons. Eleven essential flows are free; premium flows cost $5.99 per flow per month, and each AI agent is $24.99 a month plus usage fees (see Zoko's pricing page). Instagram is $9.99 a month.
• Channels. WhatsApp is the core, with a website chat widget included; a CRM with sales pipelines is not listed publicly on Zoko's official pages.
• Platform. Shopify is the platform named; WooCommerce is not listed as of October 2026.

None of this is a flaw; it is a pricing model. It simply suits some stores better than others. If you are also weighing other WhatsApp tools, our LoopChat vs Interakt and LoopChat vs Bitespeed comparisons take the same approach.

Feature and pricing comparison

Cells come only from each company's official pages as of October 2026. "Not listed publicly" means we could not find it on Zoko's official pages.

Pricing models side by side

Zoko, as listed on its pricing page and Shopify App Store listing as of October 2026:

LoopChat's current plans, prices and what each one includes are on our pricing page.

On both platforms, Meta's WhatsApp message charges are paid separately; our explainer on Meta's October 2026 pricing change covers the current model. Use our WhatsApp pricing calculator to estimate them for your volume.

Who LoopChat is a good fit for

LoopChat suits Indian stores that want WhatsApp, Instagram and website chat in one shared team inbox, with AI agents answering from your business information in English, Hindi and Hinglish and handing over to a person in one click. It fits Shopify and WooCommerce stores that want ready automations for abandoned cart recovery, COD order confirmation, order updates and reorder nudges, plus a CRM with pipelines and a booking calendar, all billed in rupees.

It is less suited to stores whose main need is browsing and buying the full Shopify catalogue inside the WhatsApp chat itself, which Zoko highlights and LoopChat does not list.

Which should you choose

Choose Zoko if catalogue shopping inside WhatsApp is central to your sales, you want unlimited agents on the entry plan, and you are comfortable with US-dollar billing and modular add-ons. Choose LoopChat if you want several chat channels in one inbox, Hindi and Hinglish AI replies, a CRM, WooCommerce support or rupee pricing. For a deeper look at running broadcasts well on either, read our guide to your first broadcast campaign.

How to switch from Zoko to LoopChat

1. Export contacts and tags. Include segments and, importantly, opt-in records so you can keep messaging people who agreed to hear from you.
2. Save your templates. Copy the wording of every approved template. Meta only migrates templates between WhatsApp Business Accounts owned by the same Meta business, and it recreates rather than moves them, so be ready to resubmit if you change accounts.
3. Plan the number move. Meta's developer documentation notes that on its newer WhatsApp account model a number cannot be moved between accounts directly, and the account is shared with the new provider instead. Confirm the route for your account with both providers before you start.
4. Connect Shopify. Check that orders, customers and checkouts are syncing into LoopChat.
5. Rebuild your money flows first. Cart recovery and COD confirmation before anything else, tested on real orders.
6. Cut over in stages. Run both briefly, pause the old flows, then switch fully once the new ones prove themselves.

Our switching guide walks you through each step.

Frequently asked questions

Is LoopChat cheaper than Zoko?

It depends on your volume. As of October 2026, Zoko starts at $49.99 a month in US dollars with a per-conversation markup on Starter and paid add-ons. LoopChat's current prices are on our pricing page. Price both for the same month of real usage, and add Meta's charges to each.

Does LoopChat support Instagram like Zoko?

Yes. LoopChat includes Instagram DMs and comment auto-replies on selected plans (see pricing). On Zoko, Instagram is listed as a $9.99 per month add-on as of October 2026.

Can I keep my WhatsApp number when moving from Zoko?

On Meta's newer WhatsApp account model, the number is not moved directly; your WhatsApp account is shared with the new provider instead. The route depends on how your account is set up, so confirm the process with both providers before you start.

How LoopChat helps

LoopChat runs on the official WhatsApp Business Platform and brings WhatsApp, Instagram and web chat into one inbox. It connects to Shopify and WooCommerce for cart and checkout reminders, COD confirmation, order and shipping updates, reorder nudges and payment links, and its AI agents reply in English, Hindi and Hinglish before handing over to your team.

You can start a 15-day free trial with no card, or book a demo to map your current Zoko setup to LoopChat.